The SAP Community Network, also profiled in (Social Marketing to the Business Customer) book, is a branded B2B social network with nearly 2 million members — less than 10 percent of whom are company employees. The community generate 6,000 posts per day in 200+ discussion forums. The SAP Community Network… makes a market for SAPs products much more efficiently than the company could do exclusively through its own sales and marketing channels. Intangible benefits like easier networking, industry recognition and professional development drive community engagement. "
"After years consuming SCN content, I have discovered that being a contributor makes me feel much more connected with like-minded professionals in the SAP community, and motivates me to engage even further."
"The SCN Community is a great place to learn, share, and network. You can build a virtual network of people with the same interests...”
"Through the community we found a partner developing a grants proposal solution that perfectly solved our problems...”
“…with the SAP Community Network were able to capitalize on the content and lessons learned to significantly shorten our learning curve and development life cycles..."
"I check out SAP Community Network everyday …it will definitely help us with our Business Objects go-live in 2011… "
SAP Customers share their Run Better with SAP experience
SAP Community Network Briefing Book
The SAP Community Network (SCN) briefing book is designed to provide background information on SCN to SAP influencers, community spokespeople, and others. Read more here .
"SAP is far and away the community superstar..."
The social media consultancy ComBlu ranked the SAP Community Network (SCN) the #2 (one point behind the #1 finisher!) community on the planet in their third annual "State of Online Branded Communities" report (November 2011). Selected quotes: "Not surprising, customer support is a core community strategy..." + "...does the best job delivering an integrated peer-to-peer support experience..." + "SAP is far and away the community superstar..." + "SAP has a great reputation management system..." + "incorporates all three pillars of engagement: feedback, advocacy, and support..." and much more.
SAP Community Network Means Business
Forester Research, Inc agrees that online forums and discussion groups are an important tool when it comes to making purchasing decisions. Learn how Walt Disney Co, Fairfax Water, and Baylor Medical School use SAP Community Network to make smarter business decisions. Read more
SAP Community Network and SAP EcoHub receives positive coverage by bloggers, authors.