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This event is now over! Thank you everyone for attending and making this a fun 2 days.

Congratulations to our WINNERs:

1st Place: Team Smart A $$ Bankinators (team no.6)

Runner-ups: Teams High Five!(no. 5), Bio-Genius (no. 9) and The Smart Seven (no. 07)


Latest Updates


CeBIT-Highlights on the SAP stage - Monday:

CeBIT-Highlights on the SAP stage - Tuesday:

CeBIT-Highlights on the SAP stage - Wednesday:

CeBIT-Highlights on the SAP stage - Thursday:

CeBIT-Highlights on the SAP stage - Friday:


SAP InnoJam at CeBIT:

SAP InnoJam auf der CeBIT: A long night

SAP InnoJam auf der CeBIT:

SAP InnoJam highlights:





My InnoJam: Learning the Team Sport of Design Thinking -
A 32 hour sprint: SAP InnoJam '14 -



The Goal of  SAP University Alliances InnoJam at CeBIT 2014 is to introduce the latest and coolest SAP technologies and processes to students from all over the world. We would like the students to create prototypes on SAP technology and have fun. This particular InnoJam experience will allow the students to use their imagination and showcase their creativity at the top German IT conference: CeBIT. So mark the date! In March 2014, during this workshop university students from all over the world will compete to find out who can build the best working solution in about 30 hours of Design Thinking and Coding. Students will be supported by SAP Mentors and SAP Experts during these phases. The participants will only learn on site what their topic is going to be. First they will have to understand WHAT the customer wants. Then they have to find out HOW to build it. The final product will not be a software that was developed just because, but it was designed with a purpose in mind!
For more information please follow these links:


SAP University Alliances will cover student stay/accommodation (from March 10th till March 14th), 6 meals (from March 11th to March 12th) as well as 2 transport fairs from student accomodation to the InnoJam at Cebit 2014 Venue (also return) and entry to Cebit (smile)

Transport to Hannover Germany will not be covered by SAP and has to be arranged by the participants themselves.

All students need to prepare their computers by installing the necessary IDEs (Eclipse + Hana plugin) on their PCs prior to event: (week 1 lecture)


Datability: a term coined to denote "Big Data" in conjunction with the required Sustainability and Responsibility with regard to its use. 

Design Thinking Challenges:

  1. The new Supply Chain
  2. The new Student Information System
  3. The new Bank
  4. The Smart City
  5. The Citizen Science project to crowd-source life on earth-taking stock of the planet"s biodivesrity 


     For more information on the challenges check on the child page Challenges (bottom of the page)  

Target Audience:

  • University students in Computer Science, Business Informatics, Software Engineering, Digital Media, or related Information Technology programs / disciplines
  • We would like to invite 100 students coming from all over the World.

Registration: (Closed)

Dates and Location: 

  • Date:
    • SAP University Alliances InnoJam at CeBIT 2014 will take place from March 11, 9:00 am until March 12, 6:0 pm.
  • Venue:

Design Thinking:

Design Thinking is a creative process that can solve complex problems based around the building up of ideas. There are no judgments early on, in design thinking process. This eliminates the fear of failure and encourages maximum input and participation in the ideation and prototype phases. Outside the box thinking is encouraged in these earlier processes since this can often lead to creative solutions.

One important aspect of Desing Thinking is to have a diverse team, with different backgrounds, experiences and point of views.

  • Understand: Find out what questions to ask and which information we need
  • Research: Where to get the information (Interviews, Observation, Comparison...)
  • Synthesis: Collect and organize all of the teams findings (Build a persona)
  • Ideate: Brainstorming then organizing ideas
  • Prototype: Easy to produce and a representative way your solution is suppose to Look, Feel and Work in the future.
  • Test: Get feedback from the customer
  • Learn: Iterate, Iterate, Iterate!


(technologies will be updated until the start of the event, timing for specific agenda items might change slightly)


Agenda Item
Day 1, March 11th





Bus transfer



Leave Bed'n'Budget


Door opens

8:30am - 9:15am

Saal 1b

Arrival and registration. Please make sure you arrive on time.
The InnoJam will start at 9:15am sharp!

Coffee, tea and soft drinks served from 8:30AM onwards

Opening Address

9:15am - 9:35am

Saal 1b

Rolf Schumann Management Team EMEA


Keynote 9:35am - 10:00am Saal 1b

Ann Rosenberg, Global Head of University Alliances

Bernd Welz, EVP - Global Head of Solution and Knowledge Packaging



10:00am - 10:15am

Saal 1b

Logistics, house rules, etc.


Discover (part 1): Design Thinking - Intro

10:15am - 10:40am

Saal 1b

What is Design Thinking?

Presentation of the challenges


Discover (part 2):
Design Thinking - Research

10:40am - 12:30pm

Saal 1b

15 mins "Get smart fast",
90 mins user interviews, research, discover, explore, and capture


Lunch break

12:30pm - 1:30pm

Saal 1b


Lunch buffet with cold and hot dishes + dessert

Design (part 1):
Design Thinking - Storytelling, Synthesis, Ideation, Prototyping

1:30pm - 5:30pm

Saal 1b

Discuss and analyze research results, understand and gain insights,
create persona and point ov view (POV), brainstorm, create mockups of prototype

ca. 3:30pm: snacks + fruit

Design (part 2):
Presentation of Design Thinking Prototypes

5:30pm - 7:00pm

Saal 1b

Each team will present their prototype (4 ms) in front of the crowd, including DT coaches and technology experts. Afterwards there is room for Q&A and feedback/recommendations (4 mins)


Dinner break

7:00pm - 8:00pm

Saal 1b


Dinner buffet with cold and hot dishes + dessert

Introduction of technologies

8:00pm - 8:30pm

Saal 1b

Technologies and experts are introduced. They will answer questions and give advice on which technology is best for a given prototype.


Code! Code! Code!

8:30pm - midnight

Saal 1b

You will collaborate with your team members to create the solution for your persona using any of the presented technologies. Technology experts will be assigned to each team to assist you especially in the first 1-2 hours.

Snacks will be served at 10:30pm

Day 2, March 12th





Code! Code! Code!

midnight - 4:00pm

Saal 1b

Coding continues, teams prepare 6-min demo

IMPORTANT: Complete submission page for your team! (Sub-page of this WIKI)

7am: breakfast buffet
12pm: lunch buffet + dessert
3pm: cake 

Innovation Fire

4:00pm - 5:30pm

Saal 1b

Each team presents their solution for 6 mins in front of judges. Afterwards, judges might ask some questions and/or provide feedback


Wrap-up 5:30pm - 6:00pm

Saal 1b

 Relax and mingle before the finale



Bus Transfer



Back to the Bed'n'Budget

Day 3, March 13th


Cebit Tour



When ever you want. Relax and mingle before the finale, no specific group activites


Setting up the presentation


Halle 4

Prepare to give a live demo (or provide a recorded demo)


And the Winner is...


Halle 4

Short Hallo to the extended audience. Announcement of InnoJam winner(s). Live or Recorded Demo




Halle 4

Closing speech and photo session


Guided Tours (Wave 1) 4:00pm Halle 4 SAP Highlight Tour, 3 groups of ca. 15  
Guided Tours (Wave 2) 4:30pm Halle 4 SAP Highlight Tour, 3 groups of ca. 15  

After-Event Drinks


Halle 4

Beverages, Snacks, Networking at the SAP booth



  • For Students
    • 'Bed n Budget Hanover': Student rooms have already been reserved and will be assigned to each participant at their arrival (covered by SAP). 
    • Check-in: 10th March 2014    Check-out: 14th March 2014 
  • For Experts
    • 20 rooms in hotels nearby the Messe (covered by SAP).
    • Check-in: 10th March 2014    Check-out: 13th March 2014

Contacts us:

For more information, please email  and Looking forward to seeing you in Hannover!

The leads of InnoJam are:

SAP University Alliances DACH Region





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