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Part of:


22nd - 23rd October, 2013

Gardamoen, Norway










What is InnoJam?
SAP InnoJam is a 30 hour hands-on experience where a series of diverse teams will learn how to create meaningful software solutions using the Design Thinking method. SAP will support with the newest technologies being developed together with on-site SAP experts. This year Orkla will join and give the teams a real life case for each team to solve. The teams will present their solutions at the SBN Conference in front of a panel of judges.
Be more innovative than ever ..
The workshop will be the closest you get to live innovation, where you use and get a deep knowledge to SAP's latest and greatest software technologies assisted by SAP experts and coaches.
You will be introduced to Design Thinking methodologies with support from coaches. And then your team will create innovation. You will be surprised how far a group of business and technical skills can reach in 30 hours.
When the 30 hours are up, all teams present their solution at the SBN Conference 2013 in front of a panel of judges and conference attendees. A winner will be crowned as this year's SAP InnoJam group 2013.
Who should attend?
Everybody interested in software, computing technologies, and in solving business issues with software and computing technologies. Business people interested in software that are relevant and in the process of getting there. Developers and anyone who is ready to work with developers (UI designers, business users, system administrators, solution managers, consultants) are welcome

Pictures from SAP InnoJam Copenhagen:


22nd - 23rd October, 2013
Quality Airport Hotel Gardermoen
Jessheim nord, 2050 Jessheim, Norge
Link to Hotel Homepage

Final presentation at SBN Conference 2013 : 

We will be given a real live case challenge by Lilleborg, Orkla. Stay tuned....
Official hashtag  
Development Tools and Platforms
Design Thinking Methodology
SAP Predictive Analytics  
Sybase Mobile Platform 
Supporting SAP Experts
Jens-Peter Meesenborg, Design Thinking Practitioner, Head of Business Development, Mobility at SAP
Claire Lauper, Design Thinking Practitioner, EMEA Program Manager
Kurt Kristiansen, Senior Mobility Advisor, Nordic
Thomas Madsen, Senior HANA Enterprise Architect, EMEA
Mikael Netteberg, Head of EMEA Predictive Analytics Solution Advisory at SAP
Kjetil Jverne, Presales Manager at SAP


(Technologies will be updated until the start of the event.  Timing for specific agenda items might change slightly)




Day 1 - Tuesday, October 22nd
8:00 am
Welcome and light breakfast.
Welcome OnBoard!
8:30 am
Bus leaves from Venue, Quality Airport Hotel Gardermoen to Lilleborg Facilities
8:40 am
Get to know your team and introduction.
9:30 am
Arrival at Lilleborg’s facility
Design Thinking Introduction
9:40 am
Introduction to Design Thinking
The Challenge
10:00 am
 Presentation of Lilleborg’s challenge
Design Thinking: 360 Degree Research
10:30 am
Introduction and perform Research phase and Interviews
11:30 am
Bus back to Gardermoen. Refreshments & a Lunchbox is served in the bus
Design Thinking: Storytelling, Synthesis, Ideation, and Prototyping
12:30 pm
Discuss and analyze research results, understand and gain insights, create persona and point of view (POV), brainstorm, create mockups of prototype
Present prototype
2:10 pm
Each team will present their prototype (3 minutes) in front of a panel of technology experts (7 minutes Q&A and recommendations) from: SAP
Tech Fire
3:30 pm
Demos and presentation of SAP technologies
Code Slam
You will collaborate with your team members to create the solution for your persona using any of the presented technologies. Technology experts will be available onsite to assist your teams.
Dinner break
7:30 pm
Dinner will be served.
Process, Design & Coding 
8:30 pm - 11:59 pm
( cont.) You will collaborate with your team members to create the solution for your persona using any of the presented technologies. Technology experts will be available onsite to assist your teams. Midnight snacks will be served.
Day 2 - Wednesday, October 23rd
Process, Design & Coding 
Midnight - 3:30 pm
Coding continues. Start preparing your 6-minute demo! Breakfast and lunch will be served.
Innovation Fire
4:00 pm
You will present your solution within a 6-minute time slot at the SBN conference and receive direct feedback from the judges.
Jury Time
4:30 pm
Judges will get together and decide the winning team.
And the winner is...
4.50 pm -5.00 pm
Judges announce the winning team. Closing.

Contact us

For more information, email or or visit and

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