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Follow us on Twitter: #innojam and #sapinnojam

This event is now over! Thank you everyone for attending and making this a fun 2 days.

Congratulations to our WINNERs:

1st Place: Team #FOURTYONE1/2 (team no.11)

Runner-ups: Teams IT Pandas (no. 06) and Meat My Pig (no. 04)

Latest Updates:


The Goal of the InnoJam, CeBIT 2013 is to introduce SAP technologies from a different angle to students. We would like the students to see SAP as a company that promotes innovation in all types of areas. This particular InnoJam experience will allow the students to use their imagination and showcase their creativity at the top German IT conference, CeBIT. During the week of CeBIT in March 2013, university students from all over Europe, supported by SAP Mentors and SAP experts, will compete to find out who can build the best working solution in just 30 hours. The participants will only learn on site what their topic is going to be. First they will have to understand and decide WHAT they want to build. Then they have to find out HOW to build it and actually implement their idea. The final product will not be a software that was created because they can, but it was designed with a purpose in mind.
For more information please follow these links:


The general topic of the of the InnoJam will be centered around Sharing Knowledge and Information to make our Dreams come true. And can using the latest technologies help us influence our society to be more harmonized. 

Design Thinking Challenges:

  1. Volunteering Feedback Loop via Mobile Device - by
    Redesign the volunteer matching experience for, organizations and the volunteers in order to be able to track successful matches with special emphasis on mobile technology.
  2. Conscious Consumption of Meat - by Mein kleine Farm
    Redesign the meat consumption experience for in order to foster conscious consumption of meat.
  1. Communication Experience for Young Leaders - by BMW Stiftung Herbert Quandt
    Redesign the network experience for members of our company-wide “Young Leaders Network” during and after our non-profit forums in order to maximize the value they get out of the conferences and their network.
  2. Visibility of IT Donations - by Stifter Helfen
    Redesign the visibility of IT donations and their impact within non-profit organizations.


  • Promote SAP Technologies at the academic level. We will stimulate the use of what we know are "the industry's and society's game changer of the 21st century"
  • Participants will have the opportunity to get a hands on IT experience with the latest SAP technologies, such as SAP HANA, SAP NetWeaver Cloud, SAPUI5, SAP NetWeaver Gateway and more.

Target Audience:

  • University students in computer science, business informatics, software engineering, digital media, or related information technology programs
  • We would like to invite 100 students coming from all over the World. Currently we have targeted Universities from:
    • Austria
    • Egypt
    • Germany
    • Irak
    • Poland
    • Russia 
    • Switzerland

Dates and Location: 

  • Date:
    • InnoJam will take place the 6th and 7th of March
  • Venue:

Design Thinking:

Design Thinking is a creative process that can solve complex problems based around the building up of ideas. There are no judgments early on, in design thinking process. This eliminates the fear of failure and encourages maximum input and participation in the ideation and prototype phases. Outside the box thinking is encouraged in these earlier processes since this can often lead to creative solutions.

One important aspect of Desing Thinking is to have a diverse team, with different backgrounds, experiences and point of views.

  • Understand: Find out what questions to ask and which information we need
  • Research: Where to get the information (Interviews, Observation, Comparison...)
  • Synthesis: Collect and organize all of the teams findings (Build a persona)
  • Ideate: Brainstorming then organizing ideas
  • Prototype: Easy to produce and a representative way your solution is suppose to Look, Feel and Work in the future.
  • Test: Get feedback from the customer
  • Learn: Iterate, Iterate, Iterate!


(technologies will be updated until the start of the event, timing for specific agenda items might change slightly)


Agenda Item
Day 1, March 6th





Bus transfer



Leave Bed'n'Budget


Door opens

9:00am - 9:30am


Arrival and registration. Please make sure you arrive at the InnoJam at latest 9:45.
The innoJam will start at 10:00am sharp!

Coffee, tea and soft drinks served from 9:30AM onwards.


9:30am - 9:40am


Welcome, house rules, etc.


Opening Address

9:40am - 10:10am


Ann Rosenberg, Global Head of University Alliances
Aiaz Kazi,


Design Thinking overview, team formation and 
presentation of challenges

10:10am - 10:35am


What is Design Thinking, what are the challenges, pick your challenge and form teams


Design Thinking: Research

10:35am - 12:45pm


15 mins "Get smart fast",
115 mins user interviews, research, discover, explore, and capture


Partner Recruiting

12:45pm - 1:00pm


SAP Partner Recruiting introduces themselves and their programs


Lunch break

1:00pm - 2:00pm



Lunch buffet with cold and hot dishes, desserts, beverages

Design Thinking: Storytelling, Synthesis, Ideation
and Prototyping

2:00pm - 5:00pm


Discuss and analyze research results, understand and gain insights,
create persona and point ov view (POV), brainstorm, create mockups of prototype


Design Thinking: Presentation of prototypes

5:00pm - 6:30pm


Each team will present their prototype (3 minutes) in front of a panel of technology experts (5 minutes Q&A and recommendations)


Introduction of technologies

6:30pm - 7:00pm


Technologies and experts are introduced, 15-20 mins of informal breakout session to provide insights into technology.
They will also answer questions and give advices on which technology is best for a given prototype


Dinner break

7:00pm - 8:00pm


More tech breakout sessions during dinner break

Dinner buffet with cold and hot dishes, desserts, beverages

Code! Code! Code!

8:00pm - midnight


You will collaborate with your team members to create the solution for your persona using any of the presented technologies. Technology experts will be available onsite to assist your teams.

Snacks and beverages will be served throughout the night.

Day 2, March 7th





Code! Code! Code!

midnight - 2:30pm


Coding continues, teams prepare 6-min demo

7am: breakfast buffet with coffee, tea, beverages.
12pm: lunch buffet, desserts, beverages

Innovation Fire

2:30pm - 4:00pm


Each team presents their solution within 6 mins and receives direct feedback from judges (2-3 mins)


Partner awards and other awards

4:00pm - 4:15pm


The Jury deliberates


Unwind and Afternoon Snacks

4:15pm - 4:45pm


Relax and mingle before the finale

Cake, coffee, tea

Moving all the InnoJam participants to CeBIT

4:45pm - 5:15pm


Walking to CeBIT, Halle 4. (Tell everyone at the beginning of the InnoJam)


Setting up the presentation

5:15pm - 5:30pm

CeBIT Hall 4

Preparing the Ceremony + Live Demo or the Recorded Demo


And the Winner is...

5:30pm - 5:50pm

CeBIT Hall 4

Short Hallo to the extended audience. The Jury announces InnoJam winner. Live or Recorded Demo



5:50pm - 6:00pm

CeBIT Hall 4

Closing speech and photo session


After-Event Drinks

6:00pm - ...

CeBIT Hall 4

Beverages, Snacks, Networking


Bus Transfer

~ 8:00pm


Back to the Bed'n'Budget



  • For Students
    • 'Bed n Budget Hanover': Student rooms have already been reserved and will be assigned to each participant at their arrival. 
  • For the Experts and Coaches
    • Sportpark Hotel Isernhagenask

Contacts us:

For more information, please email Looking forward to seeing you in Hannover!

The leads of InnoJam are:

SAP University Alliances DACH Region

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